Amanda Aerin

MEET AMANDA

As a Creative Director/TV personality/mom of five, Amanda knows how to keep calm under pressure. Her recent rebrand to Amanda Aerin (formerly Forrest) reflects years of personal growth and business building from design firm to full scale lifestyle brand. After participating in a TV design contest in 2012, Amanda was awarded design expert on CTV’s The Marilyn Denis Show. From there, her creative experiences have grown to include product development, marketing collaborations and luxury design. Amanda speaks publicly on design trends throughout North America and most recently begun speaking candidly to entrepreneurs on the importance of self respect in business, creating a brand that serves others and celebrating creative diversity.

“Don’t allow people to dim your shine because they are blinded, tell them to put on some sunglasses”- Lady Gaga

Influenced by the Art Deco era, I’m obsessed with the drama of classic mouldings, daring metallics, geometric patterns, and rich textures. I’m all about balancing the timelessness of a neutral palette with bold contrasts. I choose furniture that knows how to work a room and stand up to active kids (and fur-kids). I encourage defined zones where everyone in the family has space to be themselves. And when it comes to storage for those hockey bags and unruly shoe collections, sleek is my middle name.

I’ve collaborated with major brands like Canadian Tire, Hasbro, Indigo, Walmart, Whirlpool, Sunwing and Ted Baker on marketing campaigns or product development + placement.

I’ve always believed that luxury is a feeling, not a number.